14-Hour Days in Orlando…

Cynthia D’Amour and Ford Saeks   Spent in class - not with Mickey.

This weekend, James and I participated in Ford Saeks’ marketing intensive event.

I hadn’t looked forward to what I thought would be a grueling learning experience…

  • 10-14 hour days in class.
  • Having to sit still for such a long time.
  • And let someone else do the bulk of the talking! ;-)

Ford’s references gave him rave reviews so we decided to take a chance on him.

To my delight, Ford exceeded my expectations - and is quite an interesting guy.

  • He started his entrepreneurial career selling kindegartners tickets to recess.
  • He built a million plus dollar business before he was out of his teens.
  • He’s continued to build extremely successful businesses throughout his life.

What I really liked about Ford was:

  • How much he cared about the people in his life.
  • His willingness to learn from as well as teach those in the room.
  • His ability to be both brilliant and real at the same time.

As an educator, I admired how Ford was able to create a program that met the needs of those new to marketing as well as folks like myself who learned marketing as a way of life growing up.

I’m thrilled we decided to attend the weekend with Ford.

  • I took 22 pages of notes including actions I could take.
  • James, new to the marketing world, proclaimed himself a marketer by the end of the program.
  • We both left feeling energized and filled with neat ideas.

(You’ll have to let me know what you think as I start to implement them! Stay tuned.)

Makes me think of chapter leaders…do your members leave your chapter events feeling jazzed about what they learned with you?

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