The Power of Your Mission

Jody DeVere and Cynthia D’AmourI met Jody DeVere, CEO of AskPatty.com at BlogHer07.

Jody is passionate about providing a safe place for women to get advice on car purchases, maintenance and other car topics.

AskPatty.com has a female friendly certified dealer search as well as a team of 500 automotive expert women on stand by to answer any questions women may have.

AskPatty.com has had explosive growth this past year.

I asked Jody what fueled her company’s growth.

Commitment to their mission was her answer.

Every business decision they make is filtered by the question, “Does this support creating a safe place for women who want automotive advice?”

(There’s an old saying, “When values are clear, decisions are easy.”)

The commitment pays off - the proof is in the growth.

Made me think of chapter leaders…how do you use your organization’s mission to guide the decisions of your leadership team?

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